THE ROLE OF PLANNING AND FORECASTING IN BUSINESS
CASE STUDY OF EASTERN SHOP NIGERIA LIMITED OGUI ENUGU, ENUGU STATE)
The role of planning and forecasting in business organization
is a topic chosen from the business administration and management field.
The research was conducted mainly to examine
the positive and negatives effects of not making good use of planning and
forecasting in the business administration of an organization. For effective
research on this topic THE ROLE OF PLANNING AND FORECASTING IN BUSINESS
ORGANIZATION. Both primary and secondary data were used to elicit information
from sample studied, the primary source of data were response form the personal
interview which secondary source form textbook on business management and
administration and periodicals.
Twenty-five people were interviewed as the sample of the
staff and management of EASTERN SHOP NIGERIA LTD.
The data analysis was based on oral interview I had with the
staff of Eastern Shop (twenty five) the major finding as follows.
The planning and Forecasting is
aids to correct mismanagement in business organization.
And the planning and forecasting
gives go ahead over to any individual organization that is going into business
to make judicious use of forecasting and planning as a way of success in any
Poor Forecasting attitude and
Poor Integration of Forecasting and
planning in running of business.
TABLE OF CONTENT
1.2 Background of the Subject Matter
1.3 Problem Associated with the Subject Matter
1.4 The Problem the Study will be concerned
1.5 The Importance of Study
1.6 Definition of Importance Term
TWO: LITERATURE REVIEW
2.1 The Origin of the Subject Matter
of Thought Within the Subject Area
The schools of Thought Relevant to
The Subject Matter
Methods of Studying the Problem
3.1 Data Presentation
3.2 Analysis of the Data