ABSTRACT
This paper looks at the implication of new technology and the practice of journalism, especially the self interest to produce, disseminate and receive information. The theoretical method adopted here is on the basis of McLuhan’s theory of technological determinism to justify the work that more emphasizes the medium as technology advances and the global village. The interactive nature of internet is a crucial factor while some believe its role of citizen journalism is unethical in journalism profession theirs pine it is acrosanct to articipatory democracy. Library research method as used to generate secondary data or his paper. will nly e an extension of the old medium. It is entertinent hat online journalism ought to provide ore information and in some cases provide video lips and series of pictures of lack up their stories. The paper recommends that media houses should rain their staff in online journalism while government should provide enabling environment in the rural areas so in information can get to them.